Production: Evaluation Question 1 Planning

Goodwin 

In terms of industry the plan for our music video is that it was a disjuncture structure and consisted of a performance from one character (Taija aka Adara Black) mostly action that doesn't necessarily have anything to do with the lyrics but will contain some subtle links throughout.

We used location and costume repetition in accordance to where we are at in the song for instance: 

Opening half chorus: Location 1 and 2 ( Foot tunnel and studio)

Verse 1: Location 1 (Foot tunnel)

Chorus: Location 2 (Studio)

Verse 2: Location 3 (granary square)

Chorus: Location 2 (studio)

Bridge: Location 4 ( Millenium Bridge)

Chorus: Location 2 (studio)
Chorus/Outro: All Locations

In the ending we have closure and we achieved this by having the artist walk throw the rose heart down and walk away, this links to the song as she is talking about being so in love with someone who is not really the best of people and what we took from this is that at the end the walking away would signify her walking away from that love thus getting closure. 

Mulvey 

The general idea for our music video was to go slightly against Mulvey's theory. However we still incorporated the theory through certain actions such as dancing touching the body and playing with hair, camera movement such as tilting up and down the body, also kind of through costume like the fact the artist will be dressed nicely and look attractive this will help attract the male audience (wider audience). 

Venallis

Our music video follow all the conventions of this theory.